LUISA CERANO stands for fashion with high standards: style-conscious, high-quality and full of personality. We love feminine, effortless and aesthetic looks with charisma. Fashion, progressive and wearable. High fashion with sophistication and ease.
Behind LUISA CERANO is the HAUBER Group, founded in 1870, a 5th generation family business that combines tradition and innovation like no other. Our greatest inspiration? Diversity, art and photography. That's why we support exhibitions such as "Baselitz, Richter, Polke, Kiefer - The Young Years of the Old Masters",
"Anti-Fashion by Cindy Sherman or most recently "Modigliani - Modern Views" at the Staatsgalrie Stuttgart. Our home is Nürtingen - everything happens here: from design and color development to the production of prototypes. 100% passion, 100% in-house. The secret of our success? A strong foundation of tradition, quality and loyalty, combined with endless curiosity and the courage to try something new.
We love fabrics, colors and textures. We are always on the lookout for new cuts and design languages
and we are convinced that there are still thousands of ideas waiting to be discovered. Nevertheless, for us fashion is more than a surface. We believe that fashion is only fashion when it feels right. When it is worn with pleasure. That's why we think of one thing above all else in everything we do: the woman who wears LUISA CERANO.
our values.
Thinking about the future is part of our company history. As a globally active company, we have always been aware of our responsibility. For the people who work for us and our partners, and for the environment. That is why we mainly produce with European companies with whom we have jointly committed ourselves to maintaining high social standards. And we source most of our materials from long-standing partners in Germany, Italy, Spain and Japan.
Sales
Our collection is available in 60 countries
Retail
Over 15000 international stores
Distribution
2/3 outside of Germany
our showrooms.
Amsterdam
Athen
Antwerpen
Düsseldorf
Hong Kong
London
Lissabon
Madrid
Montreal
München
New York
Paris
Salzburg
our key accounts.
The LUISA CERANO areas are much more than just a product presentation - they transport the customer into an emotional brand world. Here, fashion and emotion merge into a unique overall concept.
KADEWE Berlin Group
Kastner & Öhler Graz
PKZ Schweiz
Breuninger Germany Group
van Dijk Waalwijl
Engelhorn Mannheim
Ofélia Montreal
Steffl Wien
Cheikha Groupe Quebec
our core know-how.
Knitwear
Ready-to-wear
Jersey
Knitwear (more than 100 years of experience)
Perfect fit
German fit 'sizes 32-46'
Highest color accuracy
Specialists for outfit collections, mix & match
Highest logistical level guarantees perfect delivery
Best quality and innovative fabrics
Best workmanship
Best price-quality ratio
Own logistics and distribution center
Exclusive color palette
our collection structure
2 sales periods per season
Sales period 1: 3 collections
Sales period 2: 2 collections
Division of the season
50% collection 1, 50% collection 2
10 delivery dates
per year according to seasonal demand including luxury leather
SPRING/SUMMER COLLECTION
Sales period 1:
· Order dates: June/July
· Delivery dates: December/January
or flexible delivery date (according to market requirements)
Sales period 2:
· Order dates: July/August
· Delivery dates: February/March/April
or flexible delivery date (according to market requirements)
FALL/WINTER COLLECTION
Sales period 1:
· Order dates: November/December
· Delivery dates: June/July/August
or flexible delivery date (according to market requirements)
Sales period 2:
· Order dates: January/February
· Delivery dates: September/October
or flexible delivery date (according to market requirements)
With our 8 advertisements
in 12 magazines
and over 30 placements
, the LUISA CERANO campaign reaches around 100 million contacts all over the world.
press favourites.
2,620 clippings in print and online media show that there is broad media interest in LUISA CERANO and that a large target group is reached.
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